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How do people learn?

A brief look into learning styles within ELT publishing

When it comes to teaching schemes and educational packs, ELT Authors and publishers are well versed in the use of all learning styles, ensuring every student, no matter the manner in which they learn, are catered for.

“when it comes to learning, one size does not fit all.”

Children and teenagers learn by observing, listening, exploring, experimenting, and asking questions. Being interested, motivated, and engaged in learning is important, it can also help if they understand why they’re learning something. Each student will have their preferred learning style, by which they digest & retain information the best. Some learners perform better with a combination of styles.


At a primary level, children are learning through play, the use of objects, listening and observing. Teenagers learn best when challenged and encouraged to explore and question their subjects, with multiple types of learning.


There are a number of models which help us to understand the different ways that people learn best. The most widely known is VARK (https://vark-learn.com/introduction-to-vark/the-vark-modalities/), identifying four primary types of learners: visual, auditory, reading/writing, and kinesthetic.


Visual (V)

A preference for visual stimuli and graphical information, such as; graphs, charts, diagrams and hierarchies. Visual learners need to see information to process it, a classroom is a great place for such a learner to prosper. It has been suggested that a class of students will be made up of 65% visual learners.


Auditory (A)

These learners learn best through listening, speaking and interaction. Activities such as reading out loud, repeating exercises and Q&A sessions work well for this type of learner. Auditory students are often very engaged and responsive.


Reading/Writing (R)

A preference for information in word form, either reading or writing. Interacting with the text, worksheets, quizzes, and writing exercises, all work well for the Read/Write learner.


Kinesthetic (K)

Kinesthetic or tactile learners are hands-on, learning best from the experience of doing something. This type of student enjoys demonstrations, simulations and videos - action helps them cement information to memory

We all learn at different rates and with a combination of the learning types mentioned above, so there is no right answer, just learn in a way that fits your style.


At Wild Apple Design we work on a vast array of material types across a wide range of ages, from pre-primary to the adult learner. What we love is working on material that someone somewhere will use to move forward and progress their skills and knowledge.


We hope you found this useful?

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